Discover how easy it is to:   1. Organize your promotion efforts 2. Write effective web copy for search engines 3. Understand the online directories 4. Find keywords 5. Write meta tags 6. Learn how the search engines work 7. Submit your web pages 8. Analyze your traffic  The comprehensive guidebook takes internet promotion to the next level.  It provides a step-by-step guide on how to improve your web site's ranks in search engines and how to get your site listed in online directories.