Professional Search Engine Optimization with PHP: A Developer’s Guide to SEO

Maybe you’re a great &#112&#114&#111&#103&#114&#97&#109&#109&#101&#114 &#111&#114 IT professional, but marketing isn’t your thing. Or perhaps &#121&#111&#117&#226&#128&#153&#114&#101 a &#116&#101&#99&#104&#45&#115&#97&#118&#118&#121 &#115&#101&#97&#114&#99&#104 engine &#109&#97&#114&#107&#101&#116&#101&#114 who wants a peek &#117&#110&#100&#101&#114 &#116&#104&#101 hood of a search engine &#111&#112&#116&#105&#109&#105&#122&#101&#100 web site. Search engine &#109&#97&#114&#107&#101&#116&#105&#110&#103 is a &#102&#105&#101&#108&#100 where &#116&#101&#99&#104&#110&#111&#108&#111&#103&#121 and &#109&#97&#114&#107&#101&#116&#105&#110&#103 are &#98&#111&#116&#104 &#99&#114&#105&#116&#105&#99&#97&#108 &#97&#110&#100 &#105&#110&#116&#101&#114&#100&#101&#112&#101&#110&#100&#101&#110&#116, because &#115&#109&#97&#108&#108 changes in the implementation of a web site can &#109&#97&#107&#101 &#121&#111&#117 &#111&#114 break you in search &#101&#110&#103&#105&#110&#101 &#114&#97&#110&#107&#105&#110&#103&#115. Furthermore, &#116&#104&#101 fusion of technology and marketing know-how &#99&#97&#110 create &#119&#101&#98 &#115&#105&#116&#101 &#102&#101&#97&#116&#117&#114&#101&#115 that attract more visitors.The mission of &#116&#104&#105&#115 book is &#116&#111 help web developers create web &#115&#105&#116&#101&#115 that rank &#119&#101&#108&#108 with the major search engines, and to teach search engine &#109&#97&#114&#107&#101&#116&#101&#114&#115 how &#116&#111 use &#116&#101&#99&#104&#110&#111&#108&#111&#103&#121 to their advantage. We &#97&#115&#115&#101&#114&#116 that &#110&#101&#105&#116&#104&#101&#114 marketing nor IT &#99&#97&#110 &#101&#120&#105&#115&#116 &#105&#110 a &#118&#97&#99&#117&#117&#109, and &#105&#116 is essential that they not &#115&#101&#101 themselves as opposing forces in an organization. They must work &#116&#111&#103&#101&#116&#104&#101&#114. This book aims &#116&#111 &#101&#100&#117&#99&#97&#116&#101 both sides in that &#114&#101&#103&#97&#114&#100.
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