Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)

Stop pushing your message out and start &#112&#117&#108&#108&#105&#110&#103 your &#99&#117&#115&#116&#111&#109&#101&#114&#115 inTraditional “outbound” marketing methods like cold-calling, &#101&#109&#97&#105&#108 &#98&#108&#97&#115&#116&#115, &#97&#100&#118&#101&#114&#116&#105&#115&#105&#110&#103, and direct mail &#97&#114&#101 &#105&#110&#99&#114&#101&#97&#115&#105&#110&#103&#108&#121 less effective. People &#97&#114&#101 getting better &#97&#116 blocking &#116&#104&#101&#115&#101 interruptions &#111&#117&#116 using Caller ID, &#115&#112&#97&#109 &#112&#114&#111&#116&#101&#99&#116&#105&#111&#110, TiVo, etc. People are &#110&#111&#119 &#105&#110&#99&#114&#101&#97&#115&#105&#110&#103&#108&#121 &#116&#117&#114&#110&#105&#110&#103 to &#71&#111&#111&#103&#108&#101, social media, and blogs to find products &#97&#110&#100 services. Inbound Marketing helps you take advantage &#111&#102 this change by showing you how to get &#102&#111&#117&#110&#100 by customers &#111&#110&#108&#105&#110&#101.&#73&#110&#98&#111&#117&#110&#100 Marketing is a how-to &#103&#117&#105&#100&#101 to getting found &#118&#105&#97 &#71&#111&#111&#103&#108&#101, the blogosphere, and social media &#115&#105&#116&#101&#115.&#194&#160&#194&#160&#194&#160 • Improve &#121&#111&#117&#114 &#114&#97&#110&#107&#105&#110&#103&#115 &#105&#110 Google to &#103&#101&#116 &#109&#111&#114&#101 traffic    • &#66&#117&#105&#108&#100 and &#112&#114&#111&#109&#111&#116&#101 a blog &#102&#111&#114 your business    &#226&#128&#162 Grow &#97&#110&#100 &#110&#117&#114&#116&#117&#114&#101 a community &#105&#110 Facebook, LinkedIn, Twitter, etc.    • Measure &#119&#104&#97&#116 matters and do &#109&#111&#114&#101 &#111&#102 what works onlineThe &#114&#117&#108&#101&#115 of marketing have changed, and your &#98&#117&#115&#105&#110&#101&#115&#115 can benefit from this change. Inbound Marketing shows &#121&#111&#117 how to
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