Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)

Blogs, YouTube, Facebook, Twitter, and other publishing platforms are giving everyone a “voice,” including organizations and their &#99&#117&#115&#116&#111&#109&#101&#114&#115. So how do &#121&#111&#117 &#99&#114&#101&#97&#116&#101 the bold &#115&#116&#111&#114&#105&#101&#115, videos, and blog posts that cultivate fans, &#97&#114&#111&#117&#115&#101 passion &#102&#111&#114 your products or &#115&#101&#114&#118&#105&#99&#101&#115, and ignite &#121&#111&#117&#114 &#98&#117&#115&#105&#110&#101&#115&#115? Content Rules equips you &#102&#111&#114 online success &#119&#105&#116&#104 a one-stop &#115&#111&#117&#114&#99&#101 on the art &#97&#110&#100 science &#111&#102 &#100&#101&#118&#101&#108&#111&#112&#105&#110&#103 marketing content that &#112&#101&#111&#112&#108&#101 care &#97&#98&#111&#117&#116. &#84&#104&#105&#115 &#99&#111&#118&#101&#114&#97&#103&#101 is interwoven with case studies &#111&#102 companies successfully &#115&#112&#114&#101&#97&#100&#105&#110&#103 their &#105&#100&#101&#97&#115 online-and using them &#116&#111 &#101&#115&#116&#97&#98&#108&#105&#115&#104 credibility &#97&#110&#100 build a loyal customer &#98&#97&#115&#101. Learn &#116&#104&#101 art of storytelling and &#116&#104&#101 science &#111&#102 journalism Find an &#97&#117&#116&#104&#101&#110&#116&#105&#99 “voice” and craft &#98&#111&#108&#100 content &#116&#104&#97&#116 will &#114&#101&#115&#111&#110&#97&#116&#101 with prospects &#97&#110&#100 buyers and &#101&#110&#99&#111&#117&#114&#97&#103&#101 them &#116&#111 share it with others Leverage &#115&#111&#99&#105&#97&#108 media and social &#116&#111&#111&#108&#115 to &#103&#101&#116 your content and ideas distributed as &#119&#105&#100&#101&#108&#121 &#97&#115 possible Written by the &#67&#104&#105&#101&#102 Content Officers of marketingprofs.com Boost &#121&#111&#117&#114 on
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